Resources
Resources for founders and product teams
Practical, field-tested guides on idea validation, audience discovery, and pricing — each grounded in how teams run synthetic market research with launchsims.
These aren't generic blog posts. Each guide maps directly to a stage of prelaunch validation — an audience to generate, an interview to run, a projection to pressure-test. Use them as a workflow, not a reading list.
Validation9 min
How to validate a startup idea before you build
A reproducible 7-step loop for killing the wrong ideas early — without running a single live survey.
Audience8 min
How to find your target audience when you have no users
Why generic ICPs fail and how to extract named segments from the signal your product already emits.
Pricing7 min
How to test pricing before launch
Three cheap, honest tests that beat gut-feel pricing — and the mistake nearly every solo founder makes.