QuickSim · 概率诊断
https://berightbackapp.com/
LaunchSim · 概率诊断
Be Right Back App
Mobile screen time & fitness habit app56%
有条件 GOSubscription retention and Android launch risks
事实锚点 · FACTS
Fermi 估算
125 million global eligible users
1B global smartphone users ×10% screen time conscious ×12.5% step-focused
同类跑出
OffScreen App
Combines screen lock and health incentives
同类阵亡
StepLock App
Poor health sync and onboarding
必须为真
1.Users prioritize attainable step goals over strict limits
2.Retention ties directly to habit streak visibility
3.Apple Health sync is mandatory for iOS users
五行旺衰
Fire · Small FortuneFosters intentional daily movement
75
55
45
35
40
Fire
Rising
Water
Steady
Air
Waning
Earth
Dormant
Spirit
Waxing
概率传导链 · REASONING
Demand exists
70%
15% of US remote workers have low daily steps (Pew 2024)
Unit economics
65%
$4.99/month, $1.20 trial CAC
Channel reach
60%
Apple App Store Health top 150
Moat buildable
55%
User streak and custom unlock data
关键风险 · BLOCKERS
Emergency unlock undermines core habit accountability-8%
Android waitlist delays paid user scale-5%
目标客群样本
M
Mia32岁Remote marketing specialist
I forget to move while scrolling TikTok all day
J
Jake28岁Casual mobile gamer
Step unlocks feel like a fair trade for my screen time
S
Sarah45岁Retired high school teacher
The emergency unlock feels like a loophole I’ll abuse
「iOS app locks apps until daily step goal met」
launchsims.com/sim
扫码生成诊断卡
AI 概率 × 产品信号
快速诊断不是商业建议，只是帮你结构化地看自己的产品。Deep Sim 才是那份完整报告。